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Peach New Media Announces Partnership with Higher Logic to Provide Virtual Study Groups(TM) and Mobile Study Groups(TM)
ATLANTA, Feb. 14, 2011 /PRNewswire/ -- Peach New Media, Inc. today announces a partnership with Higher Logic to provide two new product offerings for professional associations and continuing educators called Virtual Study Groups(TM) and Mobile Study Groups(TM). Virtual Study Groups (VSG) combine the powerful media of live webinars and webcasts with the collaborative aspects of online communities. This combination enables associations to deepen their educational efforts through longer-term study groups and courses and takes them beyond the 60-minute webinar.
"Most of our clients who are using VSGs are offering 4 to 6 week courses, charging anywhere from $99 to $900 and including a variety of media: such as weekly study group webinars, assigned on-demand videos, requirements to post in eGroup Message boards, and even weekly quizzes and tests to pass," says Peach COO, Johnson Cook.
"What's really amazing," continues Cook, "is how successful these courses are at attracting registrations and revenue for associations because members are really hungry for deeper courses with more complex information and collaborative opportunities with fellow members. With the VSG format, faculty can require homework assignments, simulations, peer review and so much more that really pulls learners in to the content. "
Association education executives are also indicating that these Virtual Study Groups are more effective because they are scheduled and usually offer limited seating. Jeanne Heaton, CLE Director for the Illinois State Bar Association, says, "We currently use Peach Virtual Study Groups to power a program for our members called 'Basic Skills Virtual Coffeehouse'... it has a big success with our younger members." These scheduled courses offer much more sense of urgency of return-on-investment for education departments over on-demand library because it forces members to schedule and participate rather than procrastinate.
The Virtual Study Group(TM) and Mobile Study Group(TM) platforms are a combination of Peach New Media's Freestone(TM) Learning Management System (LMS) and Higher Logic, LLC's Community Platform and Mobile Membership. "We took the best of the community platform (including Mobile Membership) and combined it with the most powerful tools in the learning system and created a powerful solution that takes online learning to a whole new level," says Cook.
ABOUT PEACH NEW MEDIA
Peach New Media is a leader in online knowledge sharing for associations. We believe that telling stories, providing access to experts and mentors within an industry is a key calling for associations. Serving associations and continuing education providers since 2001, Peach has worked with over 250 professional associations to provide on-going support, professional services, and technology to enable these associations to reach "more people with more content." For more information, please visit http://www.peachnewmedia.com
ABOUT HIGHER LOGIC
Higher Logic provides innovative professional social networking and mobile solutions for associations and nonprofits seeking to increase member retention and generate non-dues revenue. The Connected Community application suite empowers members to share best practices and collaborate - anytime, anywhere. Offer a new dimension of value to constituents with Connected Community's prebuilt integration to leading association management systems and M2-Mobile Membership(TM) smartphone app. Higher Logic delivers solutions so member-based organizations can increase their presence and attract a new generation of global members. For more information, please visit http://www.higherlogic.com.
Media Contact:
Natalie Mullen, Director of Marketing
Peach New Media
nmullen@peachnewmedia.com
PeachNewMedia.com
866-702-3278
This press release was issued through eReleases(R). For more information, visit eReleases Press Release Distribution at http://www.ereleases.com.
SOURCE Peach New Media, Inc.
Peach New Media, Inc.
CONTACT: Natalie Mullen, Director of Marketing, Peach New Media, 1-866-702-3278, nmullen@peachnewmedia.com
Web Site: http://www.peachnewmedia.com
Peach New Media Announces Partnership with Higher Logic to Provide Virtual Study Groups(TM) and Mobile Study Groups(TM)
ATLANTA, Feb. 14, 2011 /PRNewswire/ -- Peach New Media, Inc. today announces a partnership with Higher Logic to provide two new product offerings for professional associations and continuing educators called Virtual Study Groups(TM) and Mobile Study Groups(TM). Virtual Study Groups (VSG) combine the powerful media of live webinars and webcasts with the collaborative aspects of online communities. This combination enables associations to deepen their educational efforts through longer-term study groups and courses and takes them beyond the 60-minute webinar.
"Most of our clients who are using VSGs are offering 4 to 6 week courses, charging anywhere from $99 to $900 and including a variety of media: such as weekly study group webinars, assigned on-demand videos, requirements to post in eGroup Message boards, and even weekly quizzes and tests to pass," says Peach COO, Johnson Cook.
"What's really amazing," continues Cook, "is how successful these courses are at attracting registrations and revenue for associations because members are really hungry for deeper courses with more complex information and collaborative opportunities with fellow members. With the VSG format, faculty can require homework assignments, simulations, peer review and so much more that really pulls learners in to the content. "
Association education executives are also indicating that these Virtual Study Groups are more effective because they are scheduled and usually offer limited seating. Jeanne Heaton, CLE Director for the Illinois State Bar Association, says, "We currently use Peach Virtual Study Groups to power a program for our members called 'Basic Skills Virtual Coffeehouse'... it has a big success with our younger members." These scheduled courses offer much more sense of urgency of return-on-investment for education departments over on-demand library because it forces members to schedule and participate rather than procrastinate.
The Virtual Study Group(TM) and Mobile Study Group(TM) platforms are a combination of Peach New Media's Freestone(TM) Learning Management System (LMS) and Higher Logic, LLC's Community Platform and Mobile Membership. "We took the best of the community platform (including Mobile Membership) and combined it with the most powerful tools in the learning system and created a powerful solution that takes online learning to a whole new level," says Cook.
ABOUT PEACH NEW MEDIA
Peach New Media is a leader in online knowledge sharing for associations. We believe that telling stories, providing access to experts and mentors within an industry is a key calling for associations. Serving associations and continuing education providers since 2001, Peach has worked with over 250 professional associations to provide on-going support, professional services, and technology to enable these associations to reach "more people with more content." For more information, please visit http://www.peachnewmedia.com
ABOUT HIGHER LOGIC
Higher Logic provides innovative professional social networking and mobile solutions for associations and nonprofits seeking to increase member retention and generate non-dues revenue. The Connected Community application suite empowers members to share best practices and collaborate - anytime, anywhere. Offer a new dimension of value to constituents with Connected Community's prebuilt integration to leading association management systems and M2-Mobile Membership(TM) smartphone app. Higher Logic delivers solutions so member-based organizations can increase their presence and attract a new generation of global members. For more information, please visit http://www.higherlogic.com.
Media Contact:
Natalie Mullen, Director of Marketing
Peach New Media
nmullen@peachnewmedia.com
PeachNewMedia.com
866-702-3278
This press release was issued through eReleases(R). For more information, visit eReleases Press Release Distribution at http://www.ereleases.com.
SOURCE Peach New Media, Inc.
Peach New Media, Inc.
CONTACT: Natalie Mullen, Director of Marketing, Peach New Media, 1-866-702-3278, nmullen@peachnewmedia.com
Web Site: http://www.peachnewmedia.com