OfficeMax Enhances Its Mobile Offering by Launching a 2.0 Version of Its Mobile App for iPhone and Android

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January 5, 2011
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OfficeMax Enhances Its Mobile Offering by Launching a 2.0 Version of Its Mobile App for iPhone and Android

-- The Enhanced Version Features Weekly Special Offers; Access to Weekly Ad; Upgraded Store Locator and More Laughs with Holiday Zone --

NAPERVILLE, Ill., Jan. 5, 2011 /PRNewswire/ -- OfficeMax® Incorporated (NYSE: OMX), a leader in office products and services, today announced it has launched a new enhanced 2.0 version of its free OfficeMax  iPhone App on the App Store and is making the App available on Google's Android(TM) platform. The 2.0 version gives users the ability to view OfficeMax's weekly ad and special offers - all right from their mobile device.  OfficeMax also added local store hours and phone numbers to the App's GPS-enabled store locator function.

"The new, enhanced version of OfficeMax's mobile app enables customers to have access to up-to-the-minute deals and promotions like never before," said Julie Krueger, SVP of E-Commerce for OfficeMax. "It's a great tool that helps our customers shop faster and smarter. As the world of mobile retailing evolves, we are excited to add new features and tools that create a valuable shopping experience for our customers."

OfficeMax's mobile app provides real-time benefits to customers, including the ability to view exclusive deals and offers, locate OfficeMax stores, and click through to the mobile-friendly OfficeMax.com site to browse office supply products. The OfficeMax App also enables OfficeMax MaxPerks® loyalty members to access their account, view reward program progress, edit account information, browse purchase history, and redeem rewards at the register right from their iPhone or Android device. The mobile app was created by Rosetta, the country's fastest growing interactive agency.

To reach a broader mobile audience, OfficeMax offers a mobile version of OfficeMax.com that can be accessed from any mobile device. The mobile site enables customers to browse products, read reviews and make purchases from any mobile device. To learn more about the new free OfficeMax mobile App or to get more details about OfficeMax's mobile sites, please visit http://www.officemax.com/mobile. The OfficeMax mobile App is available for Android devices from the Android Market, and for iPhone and iPod touch on the App Store.

About OfficeMax

OfficeMax Incorporated (NYSE: OMX) is a leader in both business-to-business office products solutions and retail office products.  The OfficeMax mission is simple.  We help our customers do their best work.  The company provides office supplies and paper, in-store print and document services through OfficeMax ImPress®, technology products and solutions, and furniture to businesses and individual consumers.  OfficeMax customers are served by more than 30,000 associates through direct sales, catalogs, e-commerce and approximately 1,000 stores.  To find the nearest OfficeMax, call 1-877-OFFICEMAX.  For more information, visit http://www.officemax.com.

    Media Contacts                 Investor Relations Contact
    Bill Bonner    Jennifer Rook Mike Steele
    630 864 6066   630.864.6057                               630 864 6826

SOURCE  OfficeMax Incorporated

OfficeMax Incorporated

CONTACT: Media, Bill Bonner, +1-630-864-6066, or Jennifer Rook, +1-630-864-6057, or Investor Relations, Mike Steele, +1-630-864-6826, all of OfficeMax Incorporated

Web Site: http://www.officemax.com

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