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Saxo Bank and Microsoft Open up the Equity World for Experienced Retail Investors
LONDON, November 10, 2010/PRNewswire/ -- Saxo Bank and Microsoft today launched a trading platform "MSN Trader -
Powered by Saxo Bank". It offers self-directed investors intuitive equity
trading in combination with functionalities that were previously available to
professional investors only. This partnership is one of the most significant
deals in Saxo Bank's history.
Microsoft and Saxo Bank have come together in a strategic partnership to
meet retail investors' demand for more advanced trading techniques as well as
more analysis tools and better fundamental research on global equities. MSN
Trader was designed by Saxo Bank and is tailor-made for the MSN audience,
featured on Microsoft's MSN Money website, which is viewed by more than 1.2
million visitors per month.
MSN Trader utilises Saxo Bank's established WebTrader platform where
investors can trade over 11,000 single stocks and more than 7,000 CFDs. It
provides detailed educational content enabling investors to create a deeper
understanding of trading opportunities. In addition, the platform offers
Equity Research including three years' forecasts of aggregated analysts'
estimates and recommendations.
MSN Trader also allows investors to carry out comparison analysis of the
leading global companies. In addition, users can diversify and spread their
investment, and hedge market and sector, as well as FX and commodity risks in
their portfolios.
MSN Trader brings together the key strengths of both MSN Money and Saxo
Bank for experienced retail investors. MSN Money is one of the most
comprehensive sources for investors' money and personal finance needs, and
with its award-winning online trading technology, Saxo Bank has accumulated
knowledge and expertise over the last decade in supporting the online trading
needs of a global client base.
Commenting on the launch, Kim Fournais, CEO and co-founder of Saxo Bank,
said: "This is no doubt one of the biggest deals Saxo Bank has made so far
and we are both proud and humble to join forces with Microsoft. New and
improved distribution channels are as important as transparency, price,
products and services, which is why the cooperation between Microsoft and
Saxo Bank is so powerful. MSN Money attracts over a million financially
interested visitors, and combined with the amount of research and information
available to educate and prepare self-directed investors, MSN Trader will be
placed at the forefront of the retail market."
John Mangelaars, Vice-President, Consumer and Online, Microsoft, added:
"By joining forces with Saxo Bank, we will be able to provide clients with a
user-friendly online trading platform with a tried and tested track record.
MSN Trader is one of the first equity trading platforms in the world that
combines unbiased fundamental analysis, a powerful stock screener and a
unique trading platform that enables investors to diversify and handle risk
management on one single platform. Together with Saxo Bank, we have added a
new dimension to retail trading."
The offering will initially be available in the UK only from 10 November
2010. Clients opening an account in MSN Trader become clients of Saxo Bank.
The platform will be presented at the World MoneyShow in London on 12 and 13
November.
Link to webpage
http://msnuk.saxobank.com/msn-trader
About MSN Money
MSN Money is one of the most popular financial websites in the UK, with
independent figures showing the site receives well over 1.2 million unique
users per month. Our free-to-use Investing section offers breaking city and
business news plus expert analysis and comment.
About MSN and Windows Live
MSN attracts more than 465 million unique users worldwide per month with
localised versions available globally in 42 markets and 21 languages. Windows
Live, a new set of personal Internet services and software, is designed to
bring together in one place all the relationships, information and interests
you care about most, with enhanced safety and security features across your
PC, devices and the Web.
About Saxo Bank
Saxo Bank is an online trading and investment specialist via three
specialised and integrated trading platforms; the browser-based
SaxoWebTrader, the downloadable SaxoTrader and the SaxoMobileTrader, a mobile
phone trading platform. The platforms are available in over 20 languages and
available directly through Saxo Bank or through one of the Bank's
institutional clients. Saxo Asset Management was launched in 2009 to
accommodate the highest segment of wealthy investors. Saxo Bank is
headquartered in Copenhagen with offices in Australia, the Czech Republic,
France, Greece, Italy, Japan, the Netherlands, Singapore, Spain, Switzerland,
UK, and the United Arab Emirates.
Source: Saxo Bank
Media enquiries: Jeff Saul, Head of Group Equities, Saxo Bank, +45-2020-1032; Kasper Elbjorn, Head of Group Public Relations, Saxo Bank, +45-3977-4300, press@saxobank.com; Hazel Thompson, Consumer and Online PR lead, Microsoft, hazelth@microsoft.com, +44(0)20-3139-6176
Saxo Bank and Microsoft Open up the Equity World for Experienced Retail Investors
LONDON, November 10, 2010/PRNewswire/ -- Saxo Bank and Microsoft today launched a trading platform "MSN Trader -
Powered by Saxo Bank". It offers self-directed investors intuitive equity
trading in combination with functionalities that were previously available to
professional investors only. This partnership is one of the most significant
deals in Saxo Bank's history.
Microsoft and Saxo Bank have come together in a strategic partnership to
meet retail investors' demand for more advanced trading techniques as well as
more analysis tools and better fundamental research on global equities. MSN
Trader was designed by Saxo Bank and is tailor-made for the MSN audience,
featured on Microsoft's MSN Money website, which is viewed by more than 1.2
million visitors per month.
MSN Trader utilises Saxo Bank's established WebTrader platform where
investors can trade over 11,000 single stocks and more than 7,000 CFDs. It
provides detailed educational content enabling investors to create a deeper
understanding of trading opportunities. In addition, the platform offers
Equity Research including three years' forecasts of aggregated analysts'
estimates and recommendations.
MSN Trader also allows investors to carry out comparison analysis of the
leading global companies. In addition, users can diversify and spread their
investment, and hedge market and sector, as well as FX and commodity risks in
their portfolios.
MSN Trader brings together the key strengths of both MSN Money and Saxo
Bank for experienced retail investors. MSN Money is one of the most
comprehensive sources for investors' money and personal finance needs, and
with its award-winning online trading technology, Saxo Bank has accumulated
knowledge and expertise over the last decade in supporting the online trading
needs of a global client base.
Commenting on the launch, Kim Fournais, CEO and co-founder of Saxo Bank,
said: "This is no doubt one of the biggest deals Saxo Bank has made so far
and we are both proud and humble to join forces with Microsoft. New and
improved distribution channels are as important as transparency, price,
products and services, which is why the cooperation between Microsoft and
Saxo Bank is so powerful. MSN Money attracts over a million financially
interested visitors, and combined with the amount of research and information
available to educate and prepare self-directed investors, MSN Trader will be
placed at the forefront of the retail market."
John Mangelaars, Vice-President, Consumer and Online, Microsoft, added:
"By joining forces with Saxo Bank, we will be able to provide clients with a
user-friendly online trading platform with a tried and tested track record.
MSN Trader is one of the first equity trading platforms in the world that
combines unbiased fundamental analysis, a powerful stock screener and a
unique trading platform that enables investors to diversify and handle risk
management on one single platform. Together with Saxo Bank, we have added a
new dimension to retail trading."
The offering will initially be available in the UK only from 10 November
2010. Clients opening an account in MSN Trader become clients of Saxo Bank.
The platform will be presented at the World MoneyShow in London on 12 and 13
November.
Link to webpage
http://msnuk.saxobank.com/msn-trader
About MSN Money
MSN Money is one of the most popular financial websites in the UK, with
independent figures showing the site receives well over 1.2 million unique
users per month. Our free-to-use Investing section offers breaking city and
business news plus expert analysis and comment.
About MSN and Windows Live
MSN attracts more than 465 million unique users worldwide per month with
localised versions available globally in 42 markets and 21 languages. Windows
Live, a new set of personal Internet services and software, is designed to
bring together in one place all the relationships, information and interests
you care about most, with enhanced safety and security features across your
PC, devices and the Web.
About Saxo Bank
Saxo Bank is an online trading and investment specialist via three
specialised and integrated trading platforms; the browser-based
SaxoWebTrader, the downloadable SaxoTrader and the SaxoMobileTrader, a mobile
phone trading platform. The platforms are available in over 20 languages and
available directly through Saxo Bank or through one of the Bank's
institutional clients. Saxo Asset Management was launched in 2009 to
accommodate the highest segment of wealthy investors. Saxo Bank is
headquartered in Copenhagen with offices in Australia, the Czech Republic,
France, Greece, Italy, Japan, the Netherlands, Singapore, Spain, Switzerland,
UK, and the United Arab Emirates.
Source: Saxo Bank
Media enquiries: Jeff Saul, Head of Group Equities, Saxo Bank, +45-2020-1032; Kasper Elbjorn, Head of Group Public Relations, Saxo Bank, +45-3977-4300, press@saxobank.com; Hazel Thompson, Consumer and Online PR lead, Microsoft, hazelth@microsoft.com, +44(0)20-3139-6176