Hot Studio Partners With Blurb on Bookify

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October 28, 2010
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Hot Studio Partners With Blurb on Bookify

SAN FRANCISCO, Oct. 28 /PRNewswire/ -- Hot Studio, a people-centered experience design company, played a major role in designing Bookify, an online bookmaking tool developed to streamline the creation of beautiful, high-quality photo books. Bookify was created for and in collaboration with Blurb, a creative publishing and marketing platform that makes it easy for everyone to design, publish, market, and sell books.

Bookify is the latest addition to Blurb's complete suite of award-winning bookmaking tools. It offers users a streamlined experience by presenting a selection of Blurb's most popular layouts, themes, and fonts in an online tool that requires no download. Users can import photos from photo-sharing websites or their own computer, and using simple, familiar methods, drag and drop images directly onto a page that can design itself. Bookify's various capabilities cater to people who only have 30 minutes, and to those who want to spend more time creating. "If your goal is to make a knock-em dead photo book, tonight, Bookify is for you," said Eileen Gittins, Blurb's founder and CEO.

Hot Studio helped create this unique Rich Internet Application following an iterative design process with Blurb's staff. Knowing Bookify had to serve a wide audience, user feedback was critical in formulating the best experience possible. Hot Studio was able to leverage its in-house testing capabilities, using prototypes, to get meaningful feedback, which was incorporated into Bookify's design.

"Working with Blurb was a dream," said Maria Giudice, Hot Studio founder and CEO. "Our companies worked together as one team to create Bookify. We love to work with creative companies, like Blurb, that believe in the power of collaboration."

About Hot Studio

Hot Studio, with offices in San Francisco and New York City, has been designing innovative, award-winning experiences since 1997. For more information visit http://www.hotstudio.com.

About Blurb

Blurb is a creative publishing and marketing platform that unleashes the creative genius in everyone. Blurb's platform makes it easy to design, publish, market, and sell professional-quality books. For more information, visit http://www.blurb.com.

SOURCE  Hot Studio

Hot Studio

CONTACT: Rajan Dev of Hot Studio, +1-415-284-7250, rajan@hotstudio.com

Web Site: http://www.blurb.com

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