Bitrix Challenges the Market With a New Concept in Website Management Usability

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October 27, 2010
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Bitrix Challenges the Market With a New Concept in Website Management Usability

New Version of Bitrix(R) Site Manager 9.5 Tremendously Simplifies Website Management With a Breakthrough "Amber Ergonomics" Concept That Shortens the Learning Curve, Increases Content Editing Performance and Minimizes Error Probability

ALEXANDRIA, Virginia, October 27, 2010/PRNewswire/ --     Bitrix, Inc. (http://www.bitrixsoft.com), a technology
trendsetter in web-based business communications, announces the availability
of Bitrix(R) Site Manager 9.5 - this year's most ambitious product release,
launching a new industry standard in website management usability with its
new Amber Ergonomics concept. Amber features a revised adaptive interface
that enables click-away editing of web pages and site structure, offers handy
website optimization tools and allows establishing a full-featured online
business in a matter of hours.

    Websites have become a major marketing tool for businesses
regardless of the industry focus and organization size. However, difficulties
arise with website management as even minor content changes may require the
involvement of a web specialist thus increasing the solution TCO and
preventing fast decision making.

    The Amber concept in Bitrix Site Manager 9.5 effectively
addresses the widespread demand particularly among small and medium-sized
businesses for easy website management.

    Editors can initiate work with content and structure directly
on website's frontend with a button click. The changes are instantly
available on the website with opportunity to easily roll-back to the previous
state.

    The ribbon-style administrative console also offers quick
access to commonly used web tools such as search engine optimization, web
analytics, template wizards and performance monitor.

    Website fine tuning and adjustment of additional modules can
be done in the user-friendly backend powered by an adaptive interface. The
adaptive interface stores the editor's activity patterns and settings
(favorites, filters, toolbars, etc.) and creates a portable personal
workspace that brings the user's preferences to any computer and browser the
editor may use.

    Amber also delivers advantages to web developers and VARs.
Coupled with the turnkey websites included in Bitrix Site Manager 9.5, Amber
significantly accelerates the development process. It allows much more to be
accomplished in less time than ever before, which is important when time is
short, when time is money. At the same time, the product assures a higher
rate of customer satisfaction and enhances the developer's reputation as a
trusted technology advisor, leading more business opportunities.

    Bitrix Site Manager 9.5 includes a number of additional
features that strengthen its position as a cost-effective, full-featured and
easy-to-use website management system for small and mid-size businesses.

    The integrated e-Learning (
http://www.bitrixsoft.com/products/cms/features/learning.php) feature now
allows management of training courses straight from the website frontend.
Editors may easily import ready-made SCORM courses, insert video and audio
content, perform a morphological search with the D.I.G. engine
(http://www.bitrixsoft.com/products/cms/features/search.php) and cascade
courses, letting users proceed depending on their performance.

    The pool of turnkey websites (
http://www.bitrixsoft.com/products/cms/features/turnkey_websites.php)
includes a ready-made template for an online store integrated with PayPal and
other payment services. Page wizards let editors easily create new web pages
from pre-set templates, while the system automatically transliterates the
page titles into friendly URLs to contribute search engine optimization.

    Additional Resources

   
    - Amber Ergonomics Presentation:
    http://www.bitrixsoft.com/video/eng_guides/bsm_videos/amber_ergonomics.fl
    v
    - Product Brochure:
    http://www.bitrixsoft.com/download/files/bitrix_site_manager_brochure.pdf
    - Instant online demo:
    http://www.bitrixsoft.com/products/cms/demo.php

    (Due to the length of this URL, it may be necessary to copy and paste
this hyperlink into your Internet browser's URL address field. Remove the
space if one exists.)

    About Bitrix, Inc.

    Bitrix is a privately-owned company developing an advanced
business communications platform to bridge SMBs with their customers
(Internet), partners (Extranet) and employees (Intranet). Founded in 1998 and
headquartered in Alexandria, VA, Bitrix now incorporates 70+ staff, 30,000+
customers and 4,000+ partners worldwide. The customer list includes Hyundai,
Volkswagen, Panasonic, Gazprom, Xerox, PricewaterhouseCoopers, DPD, VTB,
Samsung and Cosmopolitan. Localized into 13 languages, the company's products
are distinguished for their pioneering technology, unique security features,
extreme performance capacity and unmatched ease-of-use.

Source: Bitrix, Inc.

Denis Zenkin - Marketing Director - Bitrix, Inc. - +1-703-740-8301 - denis.zenkin@bitrixsoft.com

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