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Techneos Expands Support for Android, Giving Researchers Unprecedented Access to Mobile Audiences
VANCOUVER, October 12, 2010/PRNewswire/ -- Techneos today announced expanded support for Android to include new
multimedia capabilities such as photo capture and location based services.
Android is poised for dominance, rapidly gaining ground among consumers, and
being on multiple carriers is helping the platform to surge ahead.
Google's Android is an open platform with a solid operating system
enabling global handset manufacturers to customize and develop unique user
interfaces. Manufacturers including HTC, Motorola, Samsung, LG and ZTE are
releasing Android-based devices. With momentum for Android undeniable,
Techneos was resolute in enabling support. According to Gartner, a leading
global information technology research and advisory company, "(c)ommunication
service providers' (CSPs') marketing and vendor support for Android-based
smartphones will drive the platform to become the second-largest platform,
following Symbian, by year-end 2010."
On-device applications are proving to be more valuable for researchers
and marketers than other mobile alternatives. Apps allow for an enhanced
respondent experience and take advantage of devices' capabilities and power.
Mobile apps open up the opportunity for multimedia questions and features
such as photo and GPS location based capture, and more. As opposed to web
surveys, an Android application utilizes the device's native processing power
so that end users experience no lag time, even when participating in the most
complex insight programs and mobile surveys.
"The Android platform will be an extremely flexible cost effective
alternative for our customers who wish to implement our SODA(R) solution for
face-to-face interviews, digital ethnographies or self-complete panel
studies," said Dave King, CEO at Techneos. "With Android's growing
prominence, this new edition will provide researchers with unprecedented
access to mobile audiences."
About Techneos
Founded in 1995, Techneos provides mobile survey, customer and enterprise
feedback, panel, ethnography and digital diary solutions to Fortune 500
firms, global market research organizations, government and academic
institutions around the globe. With clients in over 50 countries and support
for over 200 languages, Techneos provides the world's most advanced survey
software for mobile phones, PDAs, netbooks and other mobile devices. Techneos
software may be licensed for installation within a client's own IT
infrastructure, or as a hosted SaaS offering.
Visit http://www.techneos.com, for more information on Techneos.
For further information: For further information: Samantha Singh,
Marketing Director, ssingh@techneos.com, Tel +1 604-435-6007x111
Source: Techneos Systems Inc.
For further information: For further information: Samantha Singh,
Marketing Director, ssingh@techneos.com, Tel +1 604-435-6007x111
Techneos Expands Support for Android, Giving Researchers Unprecedented Access to Mobile Audiences
VANCOUVER, October 12, 2010/PRNewswire/ -- Techneos today announced expanded support for Android to include new
multimedia capabilities such as photo capture and location based services.
Android is poised for dominance, rapidly gaining ground among consumers, and
being on multiple carriers is helping the platform to surge ahead.
Google's Android is an open platform with a solid operating system
enabling global handset manufacturers to customize and develop unique user
interfaces. Manufacturers including HTC, Motorola, Samsung, LG and ZTE are
releasing Android-based devices. With momentum for Android undeniable,
Techneos was resolute in enabling support. According to Gartner, a leading
global information technology research and advisory company, "(c)ommunication
service providers' (CSPs') marketing and vendor support for Android-based
smartphones will drive the platform to become the second-largest platform,
following Symbian, by year-end 2010."
On-device applications are proving to be more valuable for researchers
and marketers than other mobile alternatives. Apps allow for an enhanced
respondent experience and take advantage of devices' capabilities and power.
Mobile apps open up the opportunity for multimedia questions and features
such as photo and GPS location based capture, and more. As opposed to web
surveys, an Android application utilizes the device's native processing power
so that end users experience no lag time, even when participating in the most
complex insight programs and mobile surveys.
"The Android platform will be an extremely flexible cost effective
alternative for our customers who wish to implement our SODA(R) solution for
face-to-face interviews, digital ethnographies or self-complete panel
studies," said Dave King, CEO at Techneos. "With Android's growing
prominence, this new edition will provide researchers with unprecedented
access to mobile audiences."
About Techneos
Founded in 1995, Techneos provides mobile survey, customer and enterprise
feedback, panel, ethnography and digital diary solutions to Fortune 500
firms, global market research organizations, government and academic
institutions around the globe. With clients in over 50 countries and support
for over 200 languages, Techneos provides the world's most advanced survey
software for mobile phones, PDAs, netbooks and other mobile devices. Techneos
software may be licensed for installation within a client's own IT
infrastructure, or as a hosted SaaS offering.
Visit http://www.techneos.com, for more information on Techneos.
For further information: For further information: Samantha Singh,
Marketing Director, ssingh@techneos.com, Tel +1 604-435-6007x111
Source: Techneos Systems Inc.
For further information: For further information: Samantha Singh,
Marketing Director, ssingh@techneos.com, Tel +1 604-435-6007x111