Fashion Designer and Reality Star Whitney Port Partners With New Realtime Online TV Fan Destination, Wetpaint.com, to Bring Fashion Advice to TV Fans

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September 29, 2010
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Fashion Designer and Reality Star Whitney Port Partners With New Realtime Online TV Fan Destination, Wetpaint.com, to Bring Fashion Advice to TV Fans

Star of MTV's 'The Hills' and 'The City,' and Designer of 'Whitney Eve,' Provides Expert Fashion Advice on Your Favorite TV shows on Wetpaint.com

SEATTLE, Sept. 30 /PRNewswire/ -- Wetpaint Entertainment today announced that Whitney Port, star of MTV hit shows "The Hills" and "The City," and fashion designer of "Whitney Eve" is partnering with Wetpaint to offer advice on this fall's hottest trends and most surprising fashion inspirations from Wetpaint's featured shows. The shows include "The Vampire Diaries," "Grey's Anatomy," "America's Next Top Model," "Castle," "Hellcats," "Nikita," "Glee," "Dancing With The Stars," "Top Chef," "Pretty Little Liars," "Bachelorette," "The Bachelor," "Gossip Girl," "Jersey Shore" and "The Real Housewives of DC."

Port will offer Wetpaint's website audience and its more than 500,000 Facebook fans expert fashion advice. Wondering how to achieve a flawless runway look of leading ladies such as Tyra Banks, Blair Waldorf, Serena Van Der Woodsen, Meredith Gray, and Elena Gilbert? Port has some answers.

Check out Port's first blog post, "Anatomy of an Outfit," here: http://www.wetpaint.com/ Port divulges which looks from her line would best fit Gossip Girls' leading ladies, Serena and Blair for their journey to  Paris. The Whitney Eve brand has tons of sexy, Parisian bohemian-inspired pieces from the Fall 2010 collection that would be perfect for the twosome on a night out in Paris. Expect more from Port throughout the fall.

"Fashion and TV are inextricably linked and consumers can learn a lot just by watching their favorite shows," Port said. "I'm looking forward to translating the fun we see on screen for fans who want to know more - and even look like their favorite characters. The beautiful Wetpaint sites show off the looks, and I love to be able to share my opinion and advice."

The Wetpaint Entertainment platform uses its technology to comb the web, social networks, and forums - then compiles the hottest photos, videos, gossip, and headlines to provide one place for all the information about fans' favorite shows and the fashion they love. Among the new site's special features are galleries of the stars in red carpet looks, pages of photos showing users how to get the look, and videos showing fans how to style themselves like the stars. Visit Wetpaint here: http://www.wetpaint.com/

About Wetpaint

Wetpaint is a web publisher specializing in scalable content platforms.  Wetpaint Entertainment is a new online destination that is custom-tailored for young women who love TV and fashion, and provides a rich, real-time and socially connected experience.  Founded in 2005 by Internet pioneer Ben Elowitz, and with offices in Seattle and New York, Wetpaint is backed by top-tier investors Trinity Ventures, Frazier Technology Ventures, Accel Partners, and DAG Ventures. 

SOURCE  Wetpaint Entertainment

Wetpaint Entertainment

CONTACT: Erika Shaffer of SutherlandGold, +1-206-972-5514, erika@sutherlandgold.com, for Wetpaint

Web Site: http://www.wetpaint.com

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