Givex Gift Card Program Integrated with ISD Payment Switch

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September 23, 2010
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Givex Gift Card Program Integrated with ISD Payment Switch

      SALT LAKE CITY, UT, Sept. 23 /PRNewswire/ - ISD Corporation, a leading provider
      of secure payment management software and solutions for merchants, and
      Givex, a global provider of closed loop card technologies including
      gift, loyalty and other stored value programs, announced today the
      successful integration of the Givex gift card program to ISD Payment
      Switch.
   

      The Givex integration enables merchants using ISD Payment Switch to take
      advantage of Givex's gift card program to drive customer acquisition and
      sales. Merchants will be able to activate, reload and redeem gift cards.
   

      "A gift card can convince its recipient to make their first purchase
      from a business," said Amanda French, Vice President Sales & Marketing,
      Givex. "This integration allows merchants in retail, hospitality and
      other industry verticals to acquire new customers, the first stage of
      the customer journey, and ultimately convert them into loyal customers."
   

      "One of our strategic goals is to continue to provide our clients
      additional value through partnering with market leading solution
      providers," stated Gino Puzzuoli, Vice President of Business
      Development, ISD Corporation. "Our ability to offer an integrated
      solution to Givex will be well received by our clients." 
   

      Givex provides a broad range of solutions for businesses to manage every
      stage of the customer journey: acquire new customers, learn about
      customers by building a customer database, communicating with customers
      and rewarding loyal customers.
   

About Givex

      Givex is known for innovative stored-value technology that has driven
      customer acquisition and retention programs for clients in 35 countries
      since 1999. Givex provides a broad range of profit enhancing processes
      that seamlessly integrate gift cards, loyalty engines, e-couponing and
      targeted email campaigns. This innovation is also backed up by years of
      experience and the relentless pursuit of excellence that defines our
      technology and client support. Find out more at http://www.givex.com.
   

About ISD Corporation

      ISD Corporation is a leading provider of secure payment management
      software and solutions for merchants. For over 25 years, ISD has
      delivered on its mission to provide best-of-breed software solutions
      which minimize merchant payment acceptance costs and secure sensitive
      cardholder data. As a result of its singular focus on the merchant
      payments market, ISD has built a base of more than 200 brand name
      customers across several market segments including general and specialty
      retail, grocery, petroleum, and hospitality. For more information please
      visit our web site at http://www.isdcorporation.com.
   

SOURCE  Givex

Givex

CONTACT: <p>Bryan Wang<br/>Director Marketing, Givex<br/>phone: 1-877-478-7733 ext.       309<br/>e-mail: <a href="mailto:bryan@givex.com">bryan@givex.com</a>   </p>

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