Rainmaker Announces Next Generation B2B E-commerce SaaS Platform for Global Software License and Subscriptions Sales

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September 13, 2010
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Rainmaker Announces Next Generation B2B E-commerce SaaS Platform for Global Software License and Subscriptions Sales

CAMPBELL, Calif., Sept. 13 -- Rainmaker Systems, Inc. (NASDAQ:RMKR), a leading global provider of e-commerce solutions and telesales services that grow revenue for clients and their channel partners, today announced the general availability of its next generation e-commerce SaaS platform.

Rainmaker's e-commerce platform for global software and subscription sales offers world-class features that provide its customers a significant competitive advantage, including:

  --  Complete flexibility based on a fully open API architecture
  --  Intuitive self-administration allows clients to quickly adapt to
      online buying patterns
  --  Sophisticated rules engine facilitates complex logic required for
      business-to-business sales
  --  Support for global transactions in local languages and payment methods
  --  Native on-demand (SaaS) platform allows rapid implementation and
      deployment

Rainmaker's CEO Michael Silton said, "For more than a decade our e-commerce expertise has helped leading companies generate maximum revenue through the online sales of subscriptions and renewals. Our newly released capabilities to sell digital goods, including software downloads with full licensing support globally, are a key part of solidifying our leadership position as the premier e-commerce platform for B2B sales. We are very pleased to provide our clients the advanced technology required to quickly and easily deploy a global e-commerce solution that will enable them to service their business customers' needs and significantly grow revenue."

This next generation platform is already in use by leading brands on a global basis, and the superior user experience has recently propelled a major software client to an over 20% year-over-year revenue increase over their previous vendor's implementation.  This improved ease-of-use has enabled significant growth in average order size while simultaneously driving more pure-web orders - dramatically reducing handling costs and improving ROI for Rainmaker clients.

The client-facing self-administration capabilities of the Rainmaker SaaS platform and the robust open API architecture provide the flexibility needed to create, deploy and manage products, prices and promotions in real-time, allowing clients to quickly adapt to customer buying trends and maximize revenue.

  Selected features of the Rainmaker SaaS e-commerce platform include:

  Open API architecture facilitates limitless integration options
  --  Easily integrate into existing web infrastructure, mobile applications
      and back office processes
  --  Hundreds of independent API calls permit granular control over
      integration points
  --  Create custom workflows to fit your customers' unique buying habits

Complete global e-commerce platform allows rapid deployment to worldwide markets

  --  Support for 41 global currencies with multiple local payment types
  --  Sixteen languages and growing
  --  Export compliance
  --  Global sales tax automation

  Sophisticated business-to-business e-commerce solution
  --  Handles complex product configurations and volume options
  --  Banded pricing and other pricing structures
  --  Purchase order and wire transfer payment methods
  --  Flexible reporting capabilities provide insight into web, rep and
      channel partner performance

E-commerce model supports software licensing and digital goods distribution

  --  Multiple secure file delivery methods
  --  Support for wide range of digital file types and sizes, including
      multi-gigabyte
  --  Restrict downloads through IP address counts, overall download
      attempts, and/or expiration periods
  --  Sophisticated rules processing engine
  --  Export compliance

  Read more online at http://www.rainmakersystems.com.

  About Rainmaker

Rainmaker Systems, Inc. is a leading global provider of e-commerce solutions and telesales services that drive more revenue for clients and their channel partners. Rainmaker provides subscription and service contract renewals, robust e-commerce solutions, lead development, training sales, and call center services. Rainmaker provides these services on a consistent, global basis supporting multiple currencies and language capabilities. For more information, visit http://www.rmkr.com or call 800-631-1545.

NOTE: Rainmaker Systems, the Rainmaker logo, and Sunset Direct are registered with the U.S. Patent and Trademark Office. All other service marks or trademarks are the property of their respective owners.

This press release contains forward-looking statements regarding future events. These forward-looking statements are based on information available to Rainmaker as of this date and we assume no obligation to update any such forward-looking statements. These statements are not guarantees of future performance, and actual results could differ materially from current expectations. Among the important factors which could cause actual results to differ materially from those in the forward-looking statements are our client concentration, as we depend on a small number of clients for a significant percentage of our revenue, the possibility of the discontinuation and/or realignment of some client relationships, general market conditions, the current difficult macro-economic environment and its impact on our business, as our clients are reducing their overall marketing spending and our clients' customers are reducing their purchase of services contracts, the high degree of uncertainty and our limited visibility due to economic conditions, our ability to execute our business strategy, our ability to integrate acquisitions without disruption to our business, the effectiveness of our sales team and approach, our ability to target, analyze and forecast the revenue to be derived from a client and the costs associated with providing services to that client, the date during the course of a calendar year that a new client is acquired, the length of the integration cycle for new clients and the timing of revenues and costs associated therewith, our ability to expand our channel hosted contract solution and drive adoption of this solution by resellers, potential competition in the marketplace, the ability to retain and attract employees, market acceptance of our service programs and pricing options, our ability to maintain our existing technology platform and to deploy new technology, our ability to sign new clients and control expenses, and the financial condition of our clients' businesses, and other factors detailed in the Company's filings with the Securities and Exchange Commission, including our filings on Forms 10-K and 10-Q.

Source: Rainmaker Systems, Inc.
   

CONTACT:  Steve Valenzuela, Chief Financial Officer of Rainmaker Systems,
Inc., +1-408-340-2560, steve@rmkr.com; or  Investor Relations, Todd Kehrli or
Jim Byers, both of MKR Group, Inc., +1-323-468-2300, rmkr@mkr-group.com, for
Rainmaker Systems, Inc.

Web Site:  http://www.rainmakersystems.com/
http://www.rmkr.com/

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