Page All:
Page 1
MCTEL and one2many Team up to Offer Breakthrough Cell Broadcast Solution
DEVENTER, The Netherlands and MONACO, September 13, 2010--
- Cell Broadcast Messages Enabled on all Handsets Including 3G
Mobile Phones
MCTEL, the messaging and device management expert, and
one2many, the world's leading cell broadcast company, announced they have
formed a partnership to provide the latest generation of Cell Broadcast
solutions, able to broadcast messages to all devices irrespective of whether
they are set to display CB messages.
Cell broadcast (CB) technology offers a non-intrusive,
real-time service of distributing text messages and binary content to mobile
handsets, specific to their current location. CB is capable of broadcasting
one single message to reach all mobile handsets in an area as small as one
radio cell and as big as an entire country. Sending a message to millions of
handsets takes a matter of seconds.
Traditionally Cell Broadcast messages are received by handsets
which have CB activated and configured correctly. As configuration settings
need to be performed on the handset rather than the SIM, manual intervention
is required. For mobile users, manual configuration may not be intuitive
acting as a barrier to activation. MCTEL's device & SIM management expertise
provides an altogether more rewarding user experience and increases the
penetration of the service overcoming this barrier.
Based on an in-depth knowledge of mobile handset behaviour,
the MCTEL solution identifies handsets with the CB capability not activated
as well as handsets that do not support CB messages. In the first case, MCTEL
SIM OTA remotely manages the SIM card to activate the appropriate parameter,
even on 3G mobile handsets that represent a growing part of today's mobile
fleet. In the second case, the CB message is replaced by a SMS that is sent
to the handsets that do not support CB messages. As a result, one2many Cell
Broadcast Centre combined with MCTEL SIM management solution significantly
increases the coverage rate of cell broadcast campaigns.
"By adding our device & SIM management to one2many's cell
broadcast technology, we entered a new phase of development for CB." explains
Dr Daniel Mavrakis, MCTEL CEO. "The solution enables operator settings
control and ease of configuration. In addition we are now able to deliver CB
campaigns to all the handsets attached to one or more cells on the network
and even to those that do not support CB! This major improvement underlies
further developments of cell broadcast services and the monetization of these
services."
With immediate and widespread message broadcasting, CB
technology is especially sought after for time-sensitive location-based
services. Governments increasingly use CB for emergency alerts, whether they
are related to natural hazards or security threats. In such cases, it is a
vital necessity to instantly reach all mobile users located in a given area.
For mobile operators, CB represents a unique opportunity to locally optimize
the capacity utilization rate and to launch new revenue-generating services.
Enabling Cell Broadcast is key to the success of solutions
such as Public Warning and Dynamic Billing. Collectively, One2Many and MCTEL
are addressing the needs of solution providers and customers in this area and
building on this expertise to provide more interactive services by
cross-pollinating different message domains like Cell Broadcast and SMS, or
USSD.
Maarten Mes, Managing Director of one2many comments: "We are
excited that MCTEL has joined one2many's Technology Partnership program. This
program fosters and supports bilateral research projects which have the
potential for commercialization of CB services. MCTEL has addressed and found
a solution for cell broadcast device & SIM management, supporting operators
to maximise revenue from cell Broadcast commercial services"
The commercialization of MCTEL's Cell Broadcast Versatile
Delivery will be jointly done by both companies. Several mobile operators are
already interested in testing the solution on their network and perceive high
revenue potential in this technology.
About MCTEL
Founded in 1992 by Dr Daniel Mavrakis, MCTEL is a private
company owned by its managers with a minority share of the Principality of
Monaco.
Combining carrier grade software with fully scalable
platforms, MCTEL offers advanced solutions in:
- Advanced messaging: SMS Center, SMS Firewall, USSD Gateway,
Cell Broadcast Versatile Delivery
- Mobile Device management: Device Management Center, SIM OTA,
ADD, EIR, Marketing Analysis
- Value Added Services: Service Delivery Platform and
applications for VAS
- Roaming: Roaming Steering, Welcome to Roamers & Bon Voyage,
Inbound Roamers Retention
MCTEL has built-up a reputation and an unparalleled know-how
in the fields of mobile services and value added services for mobile
operators. MCTEL also operates its own International Aggregation Center with
its own SMS Hub, SMS Centers, USSD Gateways, Content Delivery Gateway and VAS
Connectivity Platform connected to the SS7 international signaling backbone.
With its offices in Monaco, France, Dubai and Singapore, MCTEL
counts customers in over thirty countries worldwide. MCTEL is a member of OMA
and GSMA.
http://www.mctel.net
About one2many
one2many established in 2007, is a management buyout of
Acision's (formerly LogicaCMG Telecom Products) cell broadcast product unit,
building on over a decade of experience in Cell Broadcast. With the spin-off
one2many instantly became the world's market leader in cell broadcast with
experience in excess of 80 installations, at 50 customers in more than 30
countries on all continents
one2many has close relationships with all network
infrastructure companies, major SIM vendors, leading handset manufacturers
and industry standard organisations, and has a unique combination of both
theoretical background and practical field trial experience in CB public
warning and Dynamic Discount. This has resulted in the most mature cell
broadcast product in the market with its initial release development starting
in 1996, and today has the most extensive BSC and RNC driver library in the
market.
one2many has its headquarters in The Netherlands, Europe.
Employees of one2many are currently based in offices in the Netherlands,
Dubai UAE, Serbia and Toronto
one2many is an active member of standardisation committees
such as ETSI, ATIS, 3GPP, TIA, and the Cell Broadcast Forum and CHORIST (EU
project).
For more information visit http://www.one2many.eu
Source: one2many
MCTEL Headquarters: La Patio Palace, 41 avenue Hector Otto, 98000 MONACO, tel +377-9216-8888, fax +377-9216-8865; MCTEL Asia: 8 Temasek Boulevard, # 42-01 Suntec Tower 3, 038988 SINGAPORE, tel +65-68-29-23-31, fax +65-68-29-23-32; MCTEL Middle East:
Office 707 - D Wing, Dubai Silicon Oasis P.O., Box 341118 Dubai, UAE, tel +971-43-13-27-99, fax +971-43-30-33-65
MCTEL and one2many Team up to Offer Breakthrough Cell Broadcast Solution
DEVENTER, The Netherlands and MONACO, September 13, 2010--
- Cell Broadcast Messages Enabled on all Handsets Including 3G
Mobile Phones
MCTEL, the messaging and device management expert, and
one2many, the world's leading cell broadcast company, announced they have
formed a partnership to provide the latest generation of Cell Broadcast
solutions, able to broadcast messages to all devices irrespective of whether
they are set to display CB messages.
Cell broadcast (CB) technology offers a non-intrusive,
real-time service of distributing text messages and binary content to mobile
handsets, specific to their current location. CB is capable of broadcasting
one single message to reach all mobile handsets in an area as small as one
radio cell and as big as an entire country. Sending a message to millions of
handsets takes a matter of seconds.
Traditionally Cell Broadcast messages are received by handsets
which have CB activated and configured correctly. As configuration settings
need to be performed on the handset rather than the SIM, manual intervention
is required. For mobile users, manual configuration may not be intuitive
acting as a barrier to activation. MCTEL's device & SIM management expertise
provides an altogether more rewarding user experience and increases the
penetration of the service overcoming this barrier.
Based on an in-depth knowledge of mobile handset behaviour,
the MCTEL solution identifies handsets with the CB capability not activated
as well as handsets that do not support CB messages. In the first case, MCTEL
SIM OTA remotely manages the SIM card to activate the appropriate parameter,
even on 3G mobile handsets that represent a growing part of today's mobile
fleet. In the second case, the CB message is replaced by a SMS that is sent
to the handsets that do not support CB messages. As a result, one2many Cell
Broadcast Centre combined with MCTEL SIM management solution significantly
increases the coverage rate of cell broadcast campaigns.
"By adding our device & SIM management to one2many's cell
broadcast technology, we entered a new phase of development for CB." explains
Dr Daniel Mavrakis, MCTEL CEO. "The solution enables operator settings
control and ease of configuration. In addition we are now able to deliver CB
campaigns to all the handsets attached to one or more cells on the network
and even to those that do not support CB! This major improvement underlies
further developments of cell broadcast services and the monetization of these
services."
With immediate and widespread message broadcasting, CB
technology is especially sought after for time-sensitive location-based
services. Governments increasingly use CB for emergency alerts, whether they
are related to natural hazards or security threats. In such cases, it is a
vital necessity to instantly reach all mobile users located in a given area.
For mobile operators, CB represents a unique opportunity to locally optimize
the capacity utilization rate and to launch new revenue-generating services.
Enabling Cell Broadcast is key to the success of solutions
such as Public Warning and Dynamic Billing. Collectively, One2Many and MCTEL
are addressing the needs of solution providers and customers in this area and
building on this expertise to provide more interactive services by
cross-pollinating different message domains like Cell Broadcast and SMS, or
USSD.
Maarten Mes, Managing Director of one2many comments: "We are
excited that MCTEL has joined one2many's Technology Partnership program. This
program fosters and supports bilateral research projects which have the
potential for commercialization of CB services. MCTEL has addressed and found
a solution for cell broadcast device & SIM management, supporting operators
to maximise revenue from cell Broadcast commercial services"
The commercialization of MCTEL's Cell Broadcast Versatile
Delivery will be jointly done by both companies. Several mobile operators are
already interested in testing the solution on their network and perceive high
revenue potential in this technology.
About MCTEL
Founded in 1992 by Dr Daniel Mavrakis, MCTEL is a private
company owned by its managers with a minority share of the Principality of
Monaco.
Combining carrier grade software with fully scalable
platforms, MCTEL offers advanced solutions in:
- Advanced messaging: SMS Center, SMS Firewall, USSD Gateway,
Cell Broadcast Versatile Delivery
- Mobile Device management: Device Management Center, SIM OTA,
ADD, EIR, Marketing Analysis
- Value Added Services: Service Delivery Platform and
applications for VAS
- Roaming: Roaming Steering, Welcome to Roamers & Bon Voyage,
Inbound Roamers Retention
MCTEL has built-up a reputation and an unparalleled know-how
in the fields of mobile services and value added services for mobile
operators. MCTEL also operates its own International Aggregation Center with
its own SMS Hub, SMS Centers, USSD Gateways, Content Delivery Gateway and VAS
Connectivity Platform connected to the SS7 international signaling backbone.
With its offices in Monaco, France, Dubai and Singapore, MCTEL
counts customers in over thirty countries worldwide. MCTEL is a member of OMA
and GSMA.
http://www.mctel.net
About one2many
one2many established in 2007, is a management buyout of
Acision's (formerly LogicaCMG Telecom Products) cell broadcast product unit,
building on over a decade of experience in Cell Broadcast. With the spin-off
one2many instantly became the world's market leader in cell broadcast with
experience in excess of 80 installations, at 50 customers in more than 30
countries on all continents
one2many has close relationships with all network
infrastructure companies, major SIM vendors, leading handset manufacturers
and industry standard organisations, and has a unique combination of both
theoretical background and practical field trial experience in CB public
warning and Dynamic Discount. This has resulted in the most mature cell
broadcast product in the market with its initial release development starting
in 1996, and today has the most extensive BSC and RNC driver library in the
market.
one2many has its headquarters in The Netherlands, Europe.
Employees of one2many are currently based in offices in the Netherlands,
Dubai UAE, Serbia and Toronto
one2many is an active member of standardisation committees
such as ETSI, ATIS, 3GPP, TIA, and the Cell Broadcast Forum and CHORIST (EU
project).
For more information visit http://www.one2many.eu
Source: one2many
MCTEL Headquarters: La Patio Palace, 41 avenue Hector Otto, 98000 MONACO, tel +377-9216-8888, fax +377-9216-8865; MCTEL Asia: 8 Temasek Boulevard, # 42-01 Suntec Tower 3, 038988 SINGAPORE, tel +65-68-29-23-31, fax +65-68-29-23-32; MCTEL Middle East:
Office 707 - D Wing, Dubai Silicon Oasis P.O., Box 341118 Dubai, UAE, tel +971-43-13-27-99, fax +971-43-30-33-65