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July 13, 2010
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DYMO CardScan® Mobile Now Available for iPhone® and BlackBerry® Smartphones

DYMO CardScan Mobile Takes the Work out of Networking by Sending Business Card Information to User's Digital Contacts

CAMBRIDGE, Mass., July 13 -- DYMO CardScan, a leading provider of contact management solutions, today announced the expansion of its mobile application availability to users of iPhone and BlackBerry smartphones. DYMO CardScan Mobile allows for fast, accurate business card scanning while on-the-go.

Offered exclusively for Windows Mobile®  in October 2009, DYMO CardScan Mobile now allows iPhone and BlackBerry  smartphone users to instantly send contact information from a business card to the correct fields in a digital contact list by simply taking a photo of a business card with the smartphone camera.

"We're excited to offer this application to additional smartphone users," says Lisa Howe, Director of Marketing, DYMO CardScan. "DYMO CardScan Mobile provides a simple solution for on-the-go professionals who need to easily reference information from their business contacts."

How it Works

To use DYMO CardScan Mobile, users take a picture of any business card with a smartphone camera and CardScan Mobile automatically inserts all information from the card into the proper fields in the phone's contact list. In addition to Windows Mobile OS 6+ smartphones with a 3 mp or higher camera with autofocus, the application is now available for iPhone 3GS, OS4, OS3 and BlackBerry® Platforms v4.6, v4.7 and v5.0 with an autofocus camera. Specific models include:

  --  BlackBerry® Curve(TM) 8900, BlackBerry® Storm(TM) 9530; BlackBerry®
      Storm 2(TM) 9550; BlackBerry® Tour(TM) 9630, BlackBerry® Bold(TM) 9700

A CardScan business card scanner and software are not required to operate the application.

Users can purchase and download the DYMO CardScan Mobile application directly from their smartphone through application download sites including iTunes and App World.  In the United States, the Manufacturer's Suggested Retail Price is $9.99.  To learn more, visit http://sites.dymo.com/Solutions/Pages/CardScanMobile.aspx .

About DYMO CardScan

For more than 16 years, DYMO CardScan has been the leader in business card scanning. CardScan products allow users to scan business cards with accuracy and ease, capturing all relevant information into their digital database and then allowing them to send this information to other software programs, such as Windows Outlook® or Mac Address Book®, or other devices, such as Blackberry® or PDA. In addition, CardScan provides secure, online backup for these contacts.

Independent tests prove CardScan is the most accurate of all leading business card readers and its hardware scanner speed is unrivaled at up to 30 cards per minute. To view a summary of results from tests conducted by Exponent Inc., please visit http://www.cardscan.com/downloads/exponent_testing.pdf

For more information on DYMO CardScan products and services, please visit http://www.dymo.com.

About Newell Rubbermaid(TM) Global Business and Technology Solutions

DYMO is the master brand name for several companies that comprise Newell Rubbermaid Global Technology Solutions. In a world that demands greater productivity and measures it at every opportunity, DYMO provides businesses, educational institutions, and consumers with innovative and easy ways to share, manage and organize information with improved efficiency and satisfaction.

  Our DYMO global technology brands are organized into four solutions:
  --  DYMO® Identification Solutions are comprised of DYMO hand-held label
      makers, PC connected label and postage printers, plus Industrial
      labeling tools (http://www.dymo.com).
  --  DYMO(TM) CardScan® Contact Management Solutions are comprised of
      CardScan business card scanners and contact management software
      (http://www.cardscan.com).
  --  DYMO(TM) Endicia® Internet Postage Solutions are comprised of Endicia
      online shipping and mailing services (http://www.endicia.com) as well as
      customized postage (http://www.pictureitpostage.com).
  --  DYMO|Mimio® ITT (Interactive Teaching Technology) is comprised of
      mimio interactive whiteboard technology, digital ink recorders,
      document cameras, student response systems and engaging lesson plan
      content (http://www.mimio.com).

These global technology brands complement the growing family of leading Newell Rubbermaid brands including Calphalon®, EXPO®, Goody®, Graco®, Irwin®, Lenox®, Paper Mate®, Parker®, Rolodex®, Rubbermaid®, Sharpie® and Waterman®.

  Media Contact:
  Lauren Knox, Ketchum, 404-879-9157
  lauren.knox@ketchum.com

Source: DYMO CardScan
   

CONTACT:  Lauren Knox, Ketchum, +1-404-879-9157, lauren.knox@ketchum.com

Web Site:  http://www.dymo.com/

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