Cooler Master Choiix Power Fort Advanced C-2010-K1A0

Aron Schatz
July 22, 2010
Cooler Master
Product Page
Power Fort
Cooler Master Choiix Power Fort Advanced C-2010-K1A0
The Cooler Master Choiix Power Fort Advanced combines a few unique features into the standard portable power source for electronic devices.

Page 1: Introduction, About Cooler Master, Packaging


It seems that diversity is the name of the game in these times. Cooler Master was always a brand that made enthusiast computer parts. Everything from cases to cooling was Cooler Master's domain. Choiix is Cooler Master's chic mobile brand name and with that comes all new types of products including general consumer electronic ones. The Choiix Power Fort Advanced promises to keep your portable electronic devices charged up while you're on the go away from AC power.

About Cooler Master


Cooler Master was founded with the mission of providing the industry's best thermal solutions. Since its establishment a decade ago, the company has remained faithful to this mission, emerging as a world leader in products and services for companies dealing with devices where heat issues must be resolved.

In pursuing this mission, Cooler Master is absolutely committed to delivering solutions that precisely meet customer requirements for features, performance, and quality. Moreover, we strive to be a reliable long-term partner for our customers that they can truly depend on. Cooler Master aims to be the first and foremost name that comes to mind for companies around the world seeking thermal solutions, and seeks to build such a reputation through outstanding technology, sophisticated design, and superior service.

Cooler Master's current business encompasses a comprehensive lineup of thermal solutions for a full range of applications. Our products range from heat sinks and fans to component housing, chassis, and ducting for computers, industrial machinery, telecommunications equipment, and many other devices.

A critical component of Cooler Master's ability to successfully pursue its mission is an unstinting commitment to quality, as demonstrated by the ISO 9001 certification granted to its main manufacturing plant in Taiwan. We have also enforced ISO guidelines and is in the process of applying for ISO 9002 certification at its second and third plants, located in China. Cooler Master has also implemented a number of analytical and testing protocols to ensure top quality, including at subcontractors, to further ensure thorough quality control. Moreover, Cooler Master's dedication to quality extends beyond manufacturing to every aspect of its operation, including service.



The Choiix brand of packaging is clear with orange and white coloring. Having a clear package allows you to see what the product looks like on the shelf. The Power Fort itself sits neatly in the center. The sticker is interesting. It is promoting "world class safety" as one of the buying points. We guess that if you are stuck in your car without power in your phone, this can help you out of a bind.


The back of the box contains the various recharge amounts you should get using the Power Fort. It also mentions that the Power Fort has a built-in flashlight.


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